When multiple sites are listed, this number denotes the number of keywords they are all ranking for and have in common.That said, keywords make an essential part of search engine optimization (SEO), and hence, you must know how they perform on the search engine results pages (SERPs).įor this, tracking keyword rankings and analyzing and managing keywords is important for an online business to grow. Shared Keywords - The count of keywords these sites are ranking for. Page Authority (PA) - Page Authority is a Moz proprietary metric from 1-100 which predicts how well a page will rank in Google based on a machine learning algorithm of link metrics.

Monthly Volume - The number of searches for that keyword for any given month - this is an indication of demand for that keyword Min Monthly Volume - (As seen in CSV exports) The lower end of the search volume range for a keyword Max Monthly Volume - (As seen in CSV exports) The higher end of the search volume range for a keyword Single number monthly volume - (Specific Monthly Volume in CSV exports) The unranged search volume for a keyword Difficulty - Shows you how hard it would be to rank in the top 10 positions in the SERP for this keyword Domain Authority (DA) - Domain Authority is a Moz proprietary metric from 1-100 which predicts how well a domain will rank in Google based on a machine learning algorithm of link metrics. More definitions for Moz Pro terminology can be found in our glossary. More information about Keyword Metrics is available in the Keyword Metrics section.

Keyword search ranking